Breaking Limits Coaching

Breaking Limits Coaching Logo

Graphic Design

When it comes to capturing the essence of “breaking limits,” the inspiration for the logo design draws from the concepts of momentum, relentless forward motion, and strength—all concepts required in order to break through barriers and succeed.

The position of the figure is one all runners can instantly connect with—the explosive burst off of the track blocks…the quad-burning launch up a steep mountain trail (reinforced by the mountain-like appearance of the figure)…

The concept of “breaking limits” is implied by showing a figure that is driving forward and is poised to launch through the finish line and over the accompanying text.

View the logo in action here.

What I Learned:

Any project that connects my work with my running obsession is the best project.

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